We believe marketing needs real marketers and empowering them with data and insights is our main focus. Learn more about their successes.
Campaign revenue (up to)
Customer sentiment score
Time to campaign
Booking rate on promoted destinations (A/B test results in France, Post-click attribution)
Tinyclues allowed us to leverage all of our data, going beyond past bookers to find the best audiences for our offers. We’re now able to drive bookings for strategic destinations and products more efficiently, improve campaign time-to-market, and increase revenue with relevance at scale.
Manager E-acquisition, Email channel
Thanks to Tinyclues, we can now communicate efficiently on any Kenzo product. Our messages are much more relevant and better targeted. We also measured a significant email-to-store effect with an increase in online and offline sales.
CRM & Customer Experience Director
Tinyclues is at the heart of our CRM, enabling my team to target and optimize more than 1500 campaigns per year, driving millions of revenue per year. It has a big impact on our strategy and our revenue.
Digital Marketing Director
Journey campaign revenue
We can’t just rely on behavioral segments or someone’s purchase history. Tinyclues accurately identifies the individuals who are really interested in each particular adventure, enabling us to be even more customer-centric.
A large retailer with millions of customers and advanced relationship marketing strategies uses Tinyclues to reinvent its marketing campaigns and generate over $9 million in additional campaign revenue — with an ROI of 199%.
Using Tinyclues’ deep learning for campaign targeting, we identify and target our future buyers. On the same email volumes, Tinyclues campaigns deliver 22% more revenue.
CRM Project Manager
Total transaction value
Tinyclues quickly became part of our customer marketing strategy; we no longer have to make the tradeoff between reach and relevance. And with AI optimizing targeting and planning, it’s a huge time saver for the team!
Head of Marketing
Campaign revenue in stores
We wanted to improve the effectiveness of our campaigns by matching product communications more closely with what each of our customers would buy and ultimately boost our revenue online and in-store.
Chief Marketing Officer CRM/e-Commerce
The results are extremely positive in terms of additional revenue and margin generated. On average across all the A/B test campaigns, Tinyclues generated 87% additional revenue with the same volume of messages! At the same time, unsubscribe rates dropped by 17%! It shows that our communications with Tinyclues were highly targeted and relevant.
Chief Marketing and Digital Officer
Revenue per email
Tinyclues gives us the operational capability to target the future buyers for specific products and themes. It’s a much better experience for our customers, without sacrificing revenue.
Head of Loyalty
Tinyclues allows us to do more campaigns, on specific topics, and these campaigns are felt as more relevant for our customers… we doubled our customer sentiment score.
Annemarie Van Hecke
Tinyclues is perfectly aligned with CDON’s mission to be as relevant as possible, and to provide and present products that are really a good fit for our customers’ needs.
Chief Marketing Officer
Tinyclues takes us back to the basics of marketing: pushing the right product to the right person at the right time. Tinyclues’ technology allows us to do just that. We used to think that the product mix is not easy to do with a classic CRM solution, but Tinyclues might be a solution for this on the email channel.
Capucine Boutin, Marketing & Communication Manager
“Even in the middle of a migration from Emarsys to the Salesforce Marketing Cloud, the setup went better than expected. In less than a month, we were able to reconcile data, automate flows, and launch our first campaigns. We didn’t even need to go through IT!”
Benoît Garnéro, CRM Manager
Thanks to Tinyclues, our email campaigns are delivering 2 to 5 times more revenue, while the number of messages has decreased by 50%, leading to a far better customer experience.
Number of orders
Without Tinyclues, we would have missed more than 60% of campaign revenue during a major sale period. Tinyclues has become essential for us to send relevant campaigns with a strong impact on both online and in-store sales
Head of Client Marketing
Thanks to Tinyclues, Manor’s online campaign revenue has grown by +21%, and campaign-driven store revenue has gone up as well.
Head of CRM
Increase in sales
Thanks to Tinyclues’ solution, we’re finding the future customers for our products, and the effect is immediate… We’ve seen the results very quickly: number of sales grew by 55% on average and revenue per message by 67%.
CRM & Digital Communications Manager
For almost any event – even a niche one – we can find the right audience among our customers and propose them relevant content. As a result, an increasing proportion of our revenue comes from CRM, which has a greater margin rate than sales generated by paid traffic.
Marketing Director of France Billet & Fnac Spectacles
This leading travel & hospitality company leverages Tinyclues to optimize its campaign targeting and planning. Tinyclues empowers marketers to efficiently find future buyers for niche products (selected destinations or luxury hotels), early bookers, late bookers, etc.
Thanks to Tinyclues, we have more than doubled our revenue from marketing campaigns. Additionally, Tinyclues helped us to reinvent and optimize marketing campaign orchestration.
Relationship Marketing Director
We chose Tinyclues because we wanted to bring to life the 70% of our products that are hardly ever featured in our marketing campaigns, without hurting customer experience.
Digital, eCommerce and CRM Director
Revenue per message
We are in an essential phase of digital transformation and we want to excel in personalizing our customer communications to increase campaign impact, that’s why we chose Tinyclues.
Customer Marketing Director
Purchases in partner marketing campaigns
“We use Tinyclues on all of our campaigns. It allowed us to scale our marketing plan without increasing fatigue by communicating at a product, brand or category level. We can even find buyers for specific perfume sizes!”
Véronique Lombardo, CRM & Data Manager
Private room campaign revenue
Tinyclues is providing deep learning and campaign intelligence that we simply can’t do as a group of humans … we can’t get these results in any other way.
Global Head of Customer Experience
We’ve also seen an impact on the way we work. We’ve started to organize ourselves very differently. This has allowed everyone to evolve in their roles and to work differently within the company.
Head of CRM
With Tinyclues, we deliver a better omnichannel customer experience with timely and relevant messages leading to more revenue, less fatigue and more loyalty.
Campaign Operator and Data Manager
With Tinyclues, we can now send relevant campaigns for any product in our catalog. Not only did we more than double our campaign revenue, we also now offer a more personalized experience to our clients while decreasing unsubscribes by 62%.
Client Marketing Director
Complete and powerful tool for segmented campaigns
Tinyclues has been an extremely helpful tool in both planning and deploying our email strategy.
Without these tools, we would not have the insight to create tailored campaigns that compliment larger brand messages and ultimately help improve engagement and revenue metrics.
We have more than doubled our revenue from marketing campaigns.
Tinyclues is a user friendly tool that helps optimizing turnover by refining the campaign planning
Powerful insights that help you target the right audience
Tinyclues allows you, as a marketer, to save a huge amount of time. It really helps you to focus on the message content while choosing the best audience thanks to the Artificial Intelligence.
Tinyclues is at the heart of our CRM, enabling my team to target and optimize more than 1500 campaigns per year, driving millions of revenue per year.
It has a big impact on our strategy and our revenue.
2 great years with Tinyclues – more are coming
Great tool, awesome support, valuable insight!
The team is always ready and available to help me find new ways to optimize usage. Will go out of their way to help with industry best practices (especially during covid times) as well as the tool itself that really allows us to see how our database behaves.