The Tinyclues Marketing Blog

This year, we attended CRMC Chicago. Here are the top 10 things to highlight.

Learn how to make the most of Tinyclues' two main tools, the Audience Mapper and the Efficiency Map, to create relevant, targeted campaigns and limit the pressure on your customers.

Climate change is a huge topic in news cycles but something we see less of it within digital marketing. However, there is an environmental cost to the digital communications you are sending and concrete ways you can work to reduce that impact.

Is there a difference between campaign pressure and fatigue? The answer is yes! Tune in as we discuss that difference and how marketers can better manage and reduce customer fatigue.

Wins for Product of the Year and Best Enterprise CRM Solution highlight the effectiveness of Tinyclues’ CRM Technology.

In this part 2, we talk about the right to be forgotten. What does it mean? And the impact on storage limitation. But also asking our guest how he sees the future of privacy regulation or if they are data streams that are safer to use than others?

In July 2021, Tinyclues was featured as a top 15 most promising advertising & media start-up by Business Insider. Discover why.

How do you build and plan your CRM communication strategy for the Back-to-School campaign? In this episode, we talk about back-to-school campaigns strategy and, more generally, about the right choices for your messages, even if it requires more work.

Ever get confused when discussing triggers, automation, targeting, or personalization? What’s the difference, exactly? Here’s how we define these marketing concepts.

Almost everyone has heard of GDPR by now. But, we see a rise in privacy regulation by governments worldwide. There's CCPA in California and CPPA in Canada, to name the most known.

Sending targeted campaigns makes sense at a certain point for most companies. Targeting allows you to preserve your customer base by being even more customer centric!

1st-party data helps marketers understand more about their customers. But, many CRM tactics still group customers together in ways that don't address each customer uniquely.

Who doesn’t love a last-minute request? 😉