If your team sends targeted CRM campaigns and does not leverage Deep Learning to do so, you might feel that every audience is arbitrary... In this illustrated guide, discover the path to CRM greatness. Buckle up!
We think a lot about how to measures companies' successes and we have developed a set of CRM KPIs helpful for any companies, no matter the maturity of their CRM practices. Discover them all right below!
Introducing Marketing Heroes: A Series of Stories from the Field. Read interviews from leading marketers that solve business problems, deliver transformational customer experiences, and drive impact every day.
“Personal data management is the biggest challenge for all of us.”
We’re pleased to introduce Thanh-Mi Hoang, CRM Manager at Darty, European leaders in omnichannel distribution of household appliances and electronics. She tells us about the importance of data in decision-making, personal organization and optimism—her solution to every problem!