Resources

Skim through our collection of resources to help you be a better customer marketer and meet your business objectives.

Predictions 2020: CMO

FORRESTER REPORT

The capabilities CDPs need to deliver value for B2C marketers

FORRESTER REPORT

The best of times and the worst of times for segmentation

FORRESTER REPORT

Customer segmentation is like playing roulette

TINYBOOK

Total economic impact of Tinyclues: retail

FORRESTER REPORT

How to win at travel marketing

SKIFT REPORT

Forrester TEI: Total Economic Impact of Tinyclues on hospitality

FORRESTER REPORT

Forrester TEI: Impact of AI on retail customer marketing

WEBINAR

Data science vs deep learning for retail campaigns

INFOGRAPHIC

Data science vs. deep learning for travel campaigns

INFOGRAPHICS

5 questions when evaluating AI marketing solutions

RETAIL DIVE PLAYBOOK

AI: a new spark to reignite campaign revenue

TINYBOOK

Beyond automation – understanding AI’s true power in travel marketing

VIDEO

State of MarTech in travel 2019

SKIFT REPORT

From The Blog

Two rockets taking off the ground

Prepare for truly scalable marketing campaigns

Learn how to develop scalable marketing campaigns with Tinyclues and automate tasks to focus on the most…

Man sitting at a café table, looking at phone and laptop screens

Web push notifications — the high-engagement channel you should be using

Web push notifications are a great way to engage customers with no external app needed. Send your…

Selfie with a crowd of people framed by artificial intelligence

Efficiency vs eyeballs: should marketers have to choose?

“Half the money I spend on advertising is wasted. The trouble is, I don’t know which half.”…

The CRM metrics you’ve never heard about

The success of email marketing campaigns is usually measured by the engagement of users with the content…

How we tamed our multi-tenancy model in less than a week

Multi-tenant data configuration management can be tricky. What if you treated it the way you treat code? Tinyclues…

How do the Salesforce connectors work?

Marketers work with a lot of tools—a lot of them. In fact, 23.8 on average, according to…

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