Helping travel marketers unlock growth with a scalable omnichannel customer marketing plan powered by deep customer insights. Grow revenue, grow loyalty and drive strategic outcomes with Tinyclues.
Savvy, digital travelers that are more curious, demanding and impatient than ever before. They want better, more personalized experiences.
Marketing plans with complex offers that combine destination, booking windows, offer classes and a whole calendar of commercial priorities.
Requests from yield, revenue and product management teams, which require high levels of agility and accuracy that can’t be automated.
Traditional approaches that use past bookers, RFM and segmentation are failing to meet evolving customer needs and no longer deliver the level of insight that companies need.
Automation is effective, but it’s not enough. Lifecycle messages encouraging purchase, recovering sales from abandoned carts or retargeting bounced traffic only react to recent customer behavior and can’t generate new demand.
Tinyclues is built to tackle the travel industry’s toughest challenges. From airlines, to hospitality leaders, tour operators to cruise lines, Tinyclues empowers marketers to scale their customer marketing plan and respond to business requests from yield, revenue and product teams.
Promote niche destinations, boost business class upgrades, increase hotel occupancy rates, and drive demand for any offer, within any booking window.
Maximize reach and identify broader audiences for your offers by leveraging all your data points beyond past bookers.
Drive demand and increase bookings for everyday strategic topics, such as finding in-market sweet spot travelers for this week’s offers, for upcoming offers, and even for next year’s season.
Join forces with yield and revenue teams to drive demand for any flight, destination or hotel they want to push, or promote last-minute offers with limited booking windows.
Identify offers showing high levels of customer demand and build high-performing offer mixes to cross‑ and upsell with data‑led recommendations.
Find inactive customers from your base and convert opportunistic travelers to loyal customers with compelling anti-churn campaigns.
Understand dynamic demand patterns across all your customers and offers.
Anticipate how effective each topic will be and detect gaps in your marketing plan.
Find the best audience for any topic and channel and anticipate customer demand before intent is expressed.
Optimize across your entire multichannel campaign plan, with no trade-off between business priorities and customer-centricity.
Tinyclues integrates with your marketing solutions so you can execute successful campaigns across all channels.
Track the most important KPIs for your campaigns and specific revenue for each topic.
We believe marketing needs real marketers, and empowering them with data and insights is our main focus. We’re helping them become data-driven drivers, but they’re still at the wheel, and we love to see them succeed.
“Tinyclues allows us to do more campaigns, on specific topics, and these campaigns are felt as more relevant for our customers… we doubled our customer sentiment score!”
By increasing reach and volume for niche products (selected destinations or luxury hotels), this travel & hospitality leader bolsters their campaign strategy, targeting and planning. This also allows them to find early & late bookers, thus increasing revenue.
How do you cut through the hype to assess the bottom-line benefits?
This study deep dives into a major hotel group case study who has seen the following benefits with Tinyclues:
*Subject to eligibility requirements