Splio acquires Tinyclues to deliver the first AI-powered CRM platform boosted by Deep Learning

CRM Marketing Technology.
Designed for Marketers.
Delivers for Customers.

Accurately predict buying intent and send targeted CRM campaigns that deliver for your business and delight your customers with the scale you need.

Elevate your targeting

Send more campaigns targeted by what customers want

Increase your revenue

Deliver relevant campaigns that drive higher conversions

Optimize your CRM plan

Easily plan campaigns, optimize audience overlap, and manage fatigue

Global brands love Tinyclues

Frequently Asked Questions

What is Tinyclues?

Tinyclues is a CRM Marketing Technology solution that lets you take CRM Audience Building, Targeting & Campaign Planning to the next level with the power of Deep Learning at your fingertips.

With Tinyclues you can predict, at all times, the propensity of any of your customers to buy any of your products or offerings down to the SKU level. Deliver more targeted campaigns and elevate revenue per campaign with an individualized approach that’s customer centric.

These capabilities are delivered through a beautifully simple interface, easy to use without data science skills. Tinyclues easily connects into your existing stack and implementation is quick with some clients seeing ROI in a matter of weeks.

Once you use Tinyclues, you’ll never go back.

What kind of businesses use Tinyclues?

Our clients are mostly CRM marketing teams at B2C Retail, E-commerce, Travel or Hospitality companies with upwards of 100K active customers.

Is Tinyclues for me?

Tinyclues is for you if:
– You want to create more personalized campaigns to improve customer centricity
– You are challenged with the volume of campaigns you need to send due to stakeholder and business requests
– You want to implement a targeted campaign strategy
– You want to improve your targeted campaign strategy because you are unsatisfied with the results and the efficiency of your audience building process
– You need to improve operational efficiencies and collaboration

Is this you? Watch a 3-min product overview or request a demo!
Want to know if it’s time to implement a targeted campaign strategy? Read this article: 12 signs it’s time to implement a targeted CRM campaign strategy

What results can I expect from Tinyclues?

Within 3 months (setup included!) you can see:
– A significant lift in CRM campaign revenue (and other engagement KPIs)
– A decrease in unsubscribes and opt-outs
– An increase in your team’s productivity

How your productivity and effectiveness will improve:
– You’ll be empowered to make strategic, data-driven decisions about campaign planning really easily – CRM marketing doesn’t have to be reactive!
– New campaign use cases will become possible (eg, sending ultra niche campaigns)
– Satisfying conflicting requests from you organization will become easy

Check out client stories here!

How does Tinyclues’ tech work?

Tinyclues’ Artificial Intelligence engine (Deep Learning to be more specific) learns from your 1st-party data using both explicit behaviors and implicit signals to predict buying intent for each of your offerings with unparalleled precision. Discover unexpressed buying intent down to SKU level to target as many campaigns as you want.

I’m not ready yet, what do I do?

Sign up for our newsletter and follow us on LinkedIn! We publish a ton of CRM-related research and content. And subscribe to the State of CRM podcast to stay up to date on the latest trends, strategies, and CRM tactics.

Built for the business realities marketers face

Pressure to achieve business goals can lead to batch & blasting and reactive planning, which isn’t great for customers. Build customer-centric campaigns that exceed your business goals.

Create customer-centric campaigns that deliver

Find audience overlap

Understand what products have similar buying audiences so you can promote them together.

Find new revenue opportunities

Discover new topics you can target opening up additional revenue streams.

Identify the best audiences

Find the best audience for any topic and anticipate customer demand before intent is expressed.

Orchestrate your campaign strategy

Optimize across your entire multichannel campaign plan with no trade-off between business priorities and customer-centricity.

Activate on all channels

Predict buying intent and target intent unique to the channels you care about.

Track your success

Track the most important KPIs for your campaigns and specific revenue for each topic.

Powerful data science at your fingertips

An unbelievably
easy-to-use platform

Learn how to build campaigns in under an hour.

Connects seamlessly into your stack

No matter how advanced your CRM stack is Tinyclues’ agnostic tech seamlessly
fits right in.

Short runway to value

Implement Tinyclues with a low lift on your IT team and start seeing revenue gains in just a few weeks.

What makes us unique?

Don’t just take our word for it

Garance B.CRM Manager

Complete and powerful tool for segmented campaigns

User Luxury Goods & Jewelry

Tinyclues has been an extremely helpful tool in both planning and deploying our email strategy.
Without these tools, we would not have the insight to create tailored campaigns that compliment larger brand messages and ultimately help improve engagement and revenue metrics.

Clémence B.Relationship Marketing Director

We have more than doubled our revenue from marketing campaigns.

Sofie B.CRM Campaign Planner
TUI Belgium

Tinyclues is a user friendly tool that helps optimizing turnover by refining the campaign planning

Justine C.Chargée de CRM

Powerful insights that help you target the right audience
Tinyclues allows you, as a marketer, to save a huge amount of time. It really helps you to focus on the message content while choosing the best audience thanks to the Artificial Intelligence.

David N.Digital Marketing Director
Fnac Darty

Tinyclues is at the heart of our CRM, enabling my team to target and optimize more than 1500 campaigns per year, driving millions of revenue per year.
It has a big impact on our strategy and our revenue.

Fanny V.Campaign Manager

2 great years with Tinyclues – more are coming

  • Create a powerful segmentation in short time
  • The platform is really easy to use
  • Possibility to handle the marketing pressure for email very easily

UserLeisure, Travel & Tourism

Great tool, awesome support, valuable insight!
The team is always ready and available to help me find new ways to optimize usage. Will go out of their way to help with industry best practices (especially during covid times) as well as the tool itself that really allows us to see how our database behaves.

Making Marketing Heroes

Chantelle Lingerie delivers for their business and customers with Tinyclues

Chantelle Lingerie needed to activate hard-to-reach audiences and find additional revenue opportunities for niche products. With Tinyclues, they transformed their targeting, and their overall CRM strategy, to delight their customers with products they love and exceed business goals.

Learn how Chantelle Lingerie drove a +70% CTR and +94% new buyers while keeping their unsubscribe rate the same.

Watch video Hero stories

With Tinyclues, you are in good company

Our platform easily integrates into your existing stack no matter who you work with.

Want to learn more about Tinyclues?

Book a demo
and learn more about Tinyclues

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