Forrester’s new study on targeting customers with relevant experiences, details the benefits, costs, and ROI of AI-driven targeting and planning.
How do you cut through the hype to assess the bottom-line benefits?
The “Total Economic Impact™ of Tinyclues for a Large Retailer”, a 2019 commissioned study conducted by Forrester Consulting on behalf of Tinyclues, deep dives into a long time customer case study.
This major retailer has seen the following benefits with AI-augmented marketing:
Download the study to find out the benefits, costs and future plans this major retailer has with Tinyclues.
“Tinyclues has changed the way we think about customer marketing. Before, we had a traditional, ‘one-to-many’ approach. Now, we are at ‘one-to-few’ and tomorrow we will be ‘one-to-one’. That’s a real game changer. We know that one of the keys for success in retail is personalization, and Tinyclues helps us in this journey.”