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Benoit Bouteille

VP Customer Experience

State of CRM podcast EN #3

Episode #3: Be Customer Centric and Deliver for Your Business

Welcome to this new episode of the State of CRM Podcast. I'm Ben Bouteille and I'm here with Matt Engstrom. Today, we are going to talk about the #1 focus for any customer marketer, and that's building a customer-centric marketing strategy. How can you better deliver on your business goals through a customer-first approach?

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