Webinar: Building a hands-on first-party data strategy

Discover how to design and implement an efficient first-party data strategy with Jan Hendrik Fleury, Chairman of the Dutch Data-Driven Marketing Association.

Time to read49 min watch
September 23, 2022

In order to become customer-centric in a privacy-compliant manner while still securing topline revenue, successful companies build a holistic approach that includes both technical and organizational elements. Jan Hendrik will show you how to design and implement a first-party data strategy in a pragmatic way including examples and an approach you can start with tomorrow.

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