Promoting partner brands, driving in-store sales, and improving productivity

Véronique LombardoCRM & Data Manager
Beauty Success Group

“We use Tinyclues on all of our campaigns. It allowed us to scale our marketing plan without increasing fatigue by communicating at a product, brand or category level. We can even find buyers for specific perfume sizes!”

+47%

Purchases in partner marketing campaigns

COMPANY:
Beauty Success Group

INDUSTRY: Retail

CAMPAIGN STRATEGY:

  • Niche products
  • Partner marketing
  • Campaign productivity
  • From email to store

DESCRIPTION:
Beauty Success is a 100% family-owned group specialized in cosmetics and perfumes, personal care products and beauty centers.
With 7 brands, 540 stores and 300 million euros in revenue in France and internationally, the group is #2 in the beauty institute market and 4th in cosmetics and perfumery on the French market.

Marketing Hero Interview: Véronique Lombardo, Beauty Success Group

Whether it’s answering business demands to push specific products and categories, optimizing trade marketing campaigns or accelerating clearance initiatives, Beauty Success can now promote any offer in their catalog and find the right buyers for their campaigns.

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