Making Marketing Heroes
Robots won’t replace marketers anytime soon. Automated triggers and journeys are useful but account for less than 10% of the messages that brands send to their customers.
What is the goal of the remaining 90%? Turning dynamic business priorities into compelling stories that resonate with customers who weren’t actively buying. This is real marketing and it is a job for humans.
For too long, this process wasn’t informed by customer data. Tinyclues is providing the technology to fix that.