Total Economic Impact of Tinyclues
199% ROI and $9M in additional campaign revenue.
An independent study conducted by Forrester.
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Record Revenue & Customer Momentum for Tinyclues

Tinyclues Momentum
Caroline Tailleferd

VP Marketing

12 February 2019

With over 100 customers having adopted campaign intelligence, new offices across multiple regions, great analyst recognition and a round of Series B funding, 2018 has been a record year for Tinyclues growth!

We wouldn’t be here without a spectacular and growing global team across New York, London, Copenhagen, Munich and Paris. And, of course: a heartfelt thank you to our wonderful customers, partners and investors for a great 2018!

Tinyclues Momentum

Customer satisfaction is in our DNA, and we’ve worked diligently with clients to understand their evolving campaign strategies and drive improvements to our solution that support their business goals. It paid off: in 2018, we’re excited to announce that our average Net Promoter Score reached 60!

Clients hungry for new ways to optimize their campaign targeting and planning were empowered by the Tinyclues solution. Marketers accelerated their utilization of Tinyclues across digital channels in 2018 and did so with great results — like +39% in Facebook ad revenue.

We’re happy to welcome a raft of new customers to the Tinyclues family: Clarins, Camaieu, Perfect Stay, Road Scholar, Maty, Princesse Tam Tam, Carrefour Spectacles, Hostelworld, Weekendesk and many more!

Speaking to marketers around the globe in 2018 at over 30+ events was an enriching experience, and Tinyclues is proud to have had over a dozen customers at conferences worldwide sharing their experiences of boosting campaign performance with Tinyclues, including Air France, Thomas Cook, Club Med, Kenzo, Fnac Darty and Holland & Barrett. We were excited to bring together over 150 top marketers at our first user conference, Tinyworld.

Tinyclues Momentum

Digital Travel Connect 2018 – Presentation with Air France

While nothing beats happy teammates and satisfied customers, we’re also proud to have our hard work recognized by leading analysts. Tinyclues was named in Gartner’s 2018 reports “Cool Vendors in Multichannel Marketing” and “Hype Cycle for Digital Marketing & Advertising”. Tinyclues was also cited by Forrester in its 2018 reports “Complement Your EMSS with Best-Of-Breed Point Solutions” and “Artificial Intelligence Will Spark a Real Marketing Renaissance.”

We’re entering 2019 with a strong vision of how deep learning will reinvent marketing campaigns and transform businesses. Tinyclues has a proven record of more than 100 brands with outstanding results on the most important marketing metrics: revenue, customer engagement and productivity. With an ambitious roadmap and go-to-market strategy, we look forward to changing the way B2C marketers worldwide engage with their customers!

Find out what our customers, like Hostelworld, are saying about Tinyclues. Check out how they improved their campaign revenue by +195% and decreased unsubscribes by 28%.

 

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