Caroline Tailleferd

Caroline Tailleferd

VP Marketing

Trends

Phocuswright Honors Tinyclues With Travel Innovation Runner Up Award!

Check out the video below from the Phocuswright Launch Pitch Competition where Tinyclues’ CEO explains how travel campaigns can meet business goals and improve customer experience.  

/ November 16, 2018
Interview with Accorhotels
Trends

In The Press: Les Echos on How AccorHotels Has Improved the Relevancy & ROI of its B2C Communication Strategy with Deep Learning

Leading French finance journal Les Echos has just featured Tinyclues client AccorHotels in a business article focused on digital marketing.

/ November 12, 2018
Forrester Report AI Marketing
Trends

Forrester on How AI Will Spark a Real Marketing Renaissance for CMOs

Thomas Husson, from Forrester, believes that AI has the potential to help CMOs deal with their most urgent challenges.

/ September 20, 2018
Gartner Hype Cycle for Digital Marketing
Trends

Tinyclues Named a Sample Vendor in Gartner’s 2018 Hype Cycle for Digital Marketing & Advertising

Tinyclues has been identified as a Sample Vendor in AI for Marketing

/ August 28, 2018
Forrester Cross-Channel Marketing
Trends

The Future of Cross-Channel Marketing

Check out Forrester Principal Analyst Rusty Warner’s illuminating talk about the Future of Cross-Channel Marketing.

/ August 21, 2018
King Jouet uses Tinyclues' AI Campaign Intelligence
Trends

Staying Ahead of the Game: King Jouet is Boosting Revenue & Customer Experience with Campaign Intelligence

Using Tinyclues’ deep learning capabilities, King Jouet was able to run intelligent marketing campaigns and identify future buyers.

/ August 8, 2018
Senior Product Manager Tinyclues
Trends

6 Questions for Laura Dominique, Senior Product Manager at Tinyclues

In this interview, Laura, Senior Product Manager at Tinyclues, gives us a peek at her daily routine and shares a few of her favorite things…

/ July 31, 2018
TInyclues' Tinyworld 2018
Trends

Big ideas at Tinyworld 2018, Tinyclues’ worldwide user conference

Tinyworld, Tinyclues’ global user conference, brought together 150+ marketing leaders, key marketing analysts, and experts to discuss campaign intelligence.

/ July 24, 2018
Cruiseline uses Tinyclues' AI Campaign Intelligence
Trends

Find Your Future Bookers (Without Rocking the Boat)

To find the likely buyers for their entire product catalogue among their 3 million customers without “rocking the boat” for the unlikely ones, Cruiseline enlisted Tinyclues’ help.

/ June 20, 2018
Gartner Cool Vendor
Trends

Why it’s cool to be named by Gartner as a ‘Cool Vendor’ in Multichannel Marketing 2018

For the first time ever, Gartner has selected Cool Vendors in Multichannel Marketing, and we are excited to have been named in this report!

/ June 8, 2018
Fiona Cohen Tinyclues
Trends

7 Questions for Fiona Cohen, Employee Success Director at Tinyclues

Despite the strategic demands of her role in a fast-growing company, Fiona likes to keep an accent on the “human” in her Human Resource management.

/ May 30, 2018
OUI.sncf uses Tinyclues' Deep AI
Trends

OUI.sncf said “yes” to AI, and its campaign marketing strategy became agile, customer centric and more profitable.

“Thanks to Tinyclues, we have more than doubled our revenue from marketing campaigns,” explains Clémence Bussière, Relationship Marketing Director at OUI.sncf.

/ May 4, 2018