Caroline Tailleferd

Caroline Tailleferd

VP Marketing

Forrester TEI
Trends

Independent Study Shows 632% ROI for a Large Hospitality Group Using Tinyclues

A large hospitality group uses Tinyclues to drive bookings and generate over $82 million in incremental campaign revenue.

/ September 18, 2019
Forrester Webinar
Trends

Highlights from Forrester, Tinyclues Webinar Validating ROI of AI for Moments-Based Marketing

Deliver real value by being “more predictive in terms of anticipating the customer requirement, as opposed to in a reactive way, where we’re retargeting someone after the fact.” – Forrester

/ September 12, 2019
Influence and Marketing
Trends

How understanding cognitive neuroscience can influence your marketing

A look at how the mind works and the positive ways human behavior can be influenced with Dr. Tali Sharot.

/ August 22, 2019
TInyclues Tinyworld
Trends

Marketers Talk Customer Marketing & AI at Tinyworld 2019

250 marketing leaders and campaign experts came together for a day of learning, networking, and lunching at Tinyworld 2019, Tinyclues’ second global user conference.

/ July 24, 2019
Camaieu et Tinyclues
Trends

Leading European Fashion Retailer Camaïeu Dresses for Campaign Success with AI

“With Tinyclues, we can now send relevant campaigns for any product in our catalog.”

/ May 31, 2019
Travel News Tinyclues
Trends

Why is Personalization So Hard in Travel & Hospitality?

Skift covers two top trends for the travel industry: personalization and artificial intelligence.

/ May 9, 2019
Forrester Consumer Marketing 2019
Trends

Data-Hungry Brands Win at Forrester’s Consumer Marketing 2019

Brands using direct-to-consumer (DTC) business models are reaping the benefits of intimate, one-to-one relationships with customers.

/ April 18, 2019
Forrester TEI Tinyclues
Trends

Independent Study Confirms Transformative Business Impact of Tinyclues, 199% ROI

Read how a large retailer with millions of customers and advanced relationship marketing strategies uses Tinyclues to reinvent its marketing campaigns.

/ March 19, 2019
Tinyclues User Group
Trends

Welcome to Tinyclub: First Tinyclues User Group

Tinyclub is an opportunity for marketers to meet, share best practices, and talk shop with Tinyclues specialists and industry peers.

/ March 5, 2019
Tinyclues Momentum
Trends

Record Revenue & Customer Momentum for Tinyclues

With over 100 customers having adopted campaign intelligence, new offices across multiple regions, great analyst recognition and a round of Series B funding, 2018 has been a record year for Tinyclues growth!

/ February 12, 2019
Tinyclues NRF 2019
Trends

Leading the AI-first Transformation of Retail Marketing at NRF 2019: Retail’s Big Show

The topic of artificial intelligence appeared in presentations and conversations throughout NRF, as retailers continue to evaluate how investments in AI will elevate their marketing strategies.

/ January 31, 2019
Forrester Report Point Solutions
Trends

New Forrester Report: How Marketers Can Build Top Marketing Technology Ecosystems With Best-of-Breed Point Solutions Like Tinyclues

Forrester’s report charts EMSS offerings across a broad range of technologies, and names Tinyclues as a best-of-breed point solution for AI in customer analytics.

/ November 29, 2018