Trends

Featured Trends

Email Marketing Blogs You Need to Be Reading

Email marketing, like all the digital marketing is constantly evolving. Even if some metrics or rules about deliverability never seem to change, we also observe that new email marketing KPIs are emerging, as well as new CRM strategies. To this end, we’ve rounded up a selection of blogs that the customer success team follows, to keep […]

/ May 29, 2020
Trends We love Data We love Data

Unsubscribe rates: are they really that low?

Marketing is a constant balancing act. On the one hand, you strive to be customer-centric by providing a personalized experience. On the other hand, you need to meet your business goals, such as driving revenue or promoting excess inventory. An inevitable side effect of any email campaign is that, for a variety of reasons, your […]

/ May 6, 2020
Deep Learning Algorithms
Trends

How Our Technology Helps You Capture Changes in the Market

Algorithms are built to capture changes in the market! Learn about Tinyclues’ Deep Learning technology and how it makes predictions, no matter the situation.

/ April 9, 2020
email deliverability
Trends

Email Deliverability in a Time of Crisis

As a marketing, CRM, or merchandising professional, you must fight to protect your “sender” reputation, even in unexpected circumstances.

/ March 24, 2020
CDP Report
Trends

Analysts on CDPs and Their Quest to Become More Intelligent

Simple data centralization won’t cut it anymore. Drive better business outcomes by looking outside the CDP market for intelligent (AI) solutions.

/ March 11, 2020
Trends

Video: Chantelle Lingerie talks Retail Customer Marketing Challenges & Strategy

 Boosting repurchase rates, diversifying campaign topics, showcasing the breadth of their catalog and offering the best possible experience to their clients are some of the challenges Chantelle Lingerie’s Head of CRM & their Senior CRM Manager were facing. As a multi-brand lingerie retailer and a creative studio, designing lingerie since 1876 with 6 international […]

/ December 11, 2019
Marketing Automation
Trends

Is Automation the Holy Grail of Modern Marketing?

There’s no doubt that automation has brought big value to marketers. But has automation become synonymous with modern marketing at the risk of missing out on important business priorities?

/ November 6, 2019
Forrester TEI
Trends We love Data

Independent Study Shows 632% ROI for a Large Hospitality Group Using Tinyclues

A large hospitality group uses Tinyclues to drive bookings and generate over $82 million in incremental campaign revenue.

/ September 18, 2019
Forrester Webinar
Newbie Trends

Highlights from Forrester, Tinyclues Webinar Validating ROI of AI for Moments-Based Marketing

Deliver real value by being “more predictive in terms of anticipating the customer requirement, as opposed to in a reactive way, where we’re retargeting someone after the fact.” – Forrester

/ September 12, 2019
Influence and Marketing
Newbie Trends

How understanding cognitive neuroscience can influence your marketing

A look at how the mind works and the positive ways human behavior can be influenced with Dr. Tali Sharot.

/ August 22, 2019